Location:
930 Pacific Coast Highway
Santa Monica, CA 90401

Date:
Sunday, October 12, 2025

Time:
2:00 PM – 8:00 PM

Event Overview

The Beach Football League (BFL) has partnered with Perry’s Beach to bring a brand new football fan experience to Santa Monica Beach.

We’ve gathered two teams comprised of former NFL players, influencer athletes, and local LA talent to battle head-to-head in a highly competitive and entertaining exhibition game of beach football.

Additional notable NFL talent, celebrities, and influencers will be in attendance. Sports fans and beachgoers can watch the spectacle for free, with the option to purchase select VIP experiences plus food and drinks from Perry’s Beach.

Following the game, teams and attendees are invited to the Day Dream Beach Club at Perry’s Beach for the Official Afterparty. To keep the party rolling from the field to the cabanas, afterparty sounds will be powered by a surprise celebrity guest DJ. Former surprise DJs at Day Dream include Kaskade, Brody Jenner, and Disco Lines.

Notable Names Attending

• Tully Banta-Cain

• Rashard Davis

• Trevor Davis

• Corey Dillon

• Marquette King

• Shawne Merriman

• Lonie Paxton

• Office Drummer

• Additional surprise guests to be announced

• Surprise guest DJs announced the week of the event!

Available Opportunities for Our Partners

• Sampling and distribution opportunities

• Presented by sponsor naming rights of The Beach Football League’s NFL Legend Showdown at Perry’s Beach

• Presented by sponsor naming rights of the BFL VIP Cabana at the Official Afterparty at Day Dream Beach Club

• Access to the BFL VIP Cabana at the Official Afterparty

• Brand logo on Thank You Sponsor banner at the event

• Use of BFL athlete talent roster for original content creation and social media promotion

• 10x10 and 10x20 booth spaces around the BFL field

• Unique activation opportunities within the Day Dream Beach Club venues at Perry’s

• Logo inclusion on all promotional flyers and social posts

• Name mentions on promotional broadcast ads, including radio and press interviews

• Custom branded video assets through use of our on-site professional videographer

About Beach Football League

The Beach Football League (BFL) is the vision of Tully Banta-Cain, veteran NFL athlete and 2x Super Bowl champion. He founded the league in 2023 with the goal of creating a safer, lower-impact version of football that can be played on any beach with little to no special equipment, making football accessible everywhere.

The inaugural league event was held at Hampton Beach, New Hampshire in 2024. The league’s first official summer season concluded with its 5th event in Wildwood, New Jersey on August 9-10, 2025.

Each event has included athlete tryouts, exhibition games, entertainment, and community activities, with former NFL talent participating as players, coaches, or commentators.

The long-term vision for the BFL is to establish franchise teams in cities across the country, with the ultimate goal of making beach football a Summer Olympic Sport.

For more information visit: www.BeachFootballLeague.com

About Perry’s Beach

Perry’s Café and Beach Rentals represents the “California Beach Lifestyle.”

An icon on the Santa Monica beach scene for 40 years, Perry’s serves delicious and healthy food crafted from the chef’s own recipes and offers rentals for active beachgoers — bikes, surf equipment, chairs, umbrellas, and more.

In 2025, Perry’s launched LA’s ONLY Dayclub on the Beach — Day Dream Beach Club. Surprise guest artists and DJs perform every weekend for the club’s Sunset Series, creating good vibes with great music from the afternoon through Golden Hour and into sunset.

Events regularly see 1,000 patrons in and out of the venue per party. With their new liquor license across four locations, Perry’s continues to expand its role as a hub for LA’s beach culture.

Perry’s is Los Angeles’ Beach Culture.